"Keith's song inspires deep feelings in anyone who listens. This song is for everyone who feels their voice isn't heard. We chose to film this video in Virtual Reality because it puts you in the driver's seat. For the type of audience engagement we want for When Will It End, we feel VR gives you the perspective of being there, which sends a powerful message that these social issues affect us all," says Fahey. 

With over 500 teens seeking to audition to be a part of the video, Fahey and his production team, including producer, Dieterich Gray, musician Carrington, and cinematographer Jamieson Mulholland, cast 20 bright, talented youth in Los Angeles to be a part of this video. "It was such a challenge. Every teen who applied has a backstory and bullying has affected them all. Every single teen who wanted to be a part of this production, we applaud your courage," says producer Dieterich Gray.

"We want to inspire a movement and let every teen know, we hear them, and there are many organizations out there who hear them as well. On our landing page we will host the video's YouTube link, followed by a list of many organizations charged to help youth facing these challenges," says Singer/Songwriter Keith Carrington. "Are we doing everything we can, to address these hard issues facing the young people of our country, so that no teen feels their only option is to take their life or the lives of others, and that no teen lives in fear of being bullied and harassed? We owe it to the future leaders of our country to ensure that we are making every effort to ensure that their voice is listened to and acted on," said Carrington.






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Using Music to Tackle Social Issues

Filmmaker, Sean Patrick Fahey has collaborated with emerging alt-country Singer/Songwriter Keith Carrington.


 The music video for his soon to be released single  "When Will It End" tackles tough social issues such as teen suicide, gun violence in schools, and bullying.


The song covers two narratives dealing with strong social issues and tackling a systemic problem facing our country. 

According to U.S. Department of Health and Human Services statistics, 1 in 3 youth has experienced bullying. The effects of bullying and cyberbullying can be traumatic to young people in our country, many feeling their voice won’t be heard, and that they won’t be free of persecution.

By Raychel Harvey-Jones 


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